Top 7 Tips for Quick and Effective Lead Generation

Using the internet to generate leads is not an easy task. It is not about bombarding your target audience with 10 emails every other week! For you to succeed in generating leads through emailing, you need to use effective emailing tactics. As such, this article highlights a few helpful lead generation ideas. Read on to discover some top 6 impregnable tips for generating quick leads for web design beginners and established web-based business owners.

1. Brevity – Images Where Necessary

Great web design needs great skills!To begin with, the subject line should be well-drafted. Ensure that your emails are brief and exactly to the point. You should invest in images in order to convey your message in a powerful way that leaves lasting impressions on the mind of the readers. Boost social integration and let the readers share the content. These tips will help you generate many leads by doing the little that counts without much filler fluff.

2. Proper Landing Pages

Landing pages are the “action” pages on your site and have a specific goal to accomplish. Their only purpose is to change the visitor into a lead or customer. Remember that it is useless to have so many people touring your site unless you succeed in converting them into customers. Unlike other content pages that seek to inform, landing pages are supposed to compel the reader to take some action – and that’s to the advantage of the website owner. However, only well-designed landing pages have the capacity to generate leads. Check out Automate web design for good examples.

To start with, landing pages should offer white paper, eBook, or industry report. They should invite the reader to subscribe to a newsletter, or some member only content. Other things that ought to be captured in the landing page include offering trial of a certain product, webinar and other events, and giving access to assessment tool or online utility. They should make the reader take a further step towards becoming one of your customers. These features are meant to make your landing page generate the highest number of leads.

3. Professional Networking – LinkedIn

Not many website owners know that you can use LinkedIn for lead generation. For you to use LinkedIn for effective generation of leads, you need to painstakingly research your prospective customers. It is one of the best tools that will give you a chance to research about prospects. If your desired audience works for a certain page that has a LinkedIn page, follow it. You will be sent all the updates and thus stay informed and spot lucrative opportunities in time.

You will gather valuable information regarding the prospects that will boost your chances of reaching out to them. You can also meet your prospects in LinkedIn groups. Such groups are a great place to meet your prospects and learn more about their particular needs. You will also have a great opportunity presented by the member messaging within the groups.

4. Top Quality and Entertaining Content

Again, you need to ensure that you create content that interests you clients. You should know that people will not read what you think they should read but what they want read. As such, you should always have your audience in mind when creating any content. They will only take time to read what they want. You should be prudent enough to make them do/know what you want as they read what they want. Simple!

5. Off-Line Opportunities

Again, you must not be too obsessed with the Internet-based lead generation until you forget that off-line events are equally important when seeking to generate leads. People who do not know about your website or the kind of products you deal in can be targeted at offline gatherings.

The greatest advantage in doing this is that the prospects visit your website with a positive attitude and most of them are likely to convert into leads. You should exploit the advantages of face to face communication to your advantage. You should give your audience a reason to visit your site and convert into leads.

6. Live Chat

Incorporating a live chat in your website also gives you an opportunity to make your website more vibrant. When a prospect returns a message and waits for three business days in order to get a reply, this doesn’t sound really a deal. On the other hand, a live chat makes the arrangement better since they can instantly pose questions and get quick replies in a matter of seconds.

Feedback widgets such as Qualaroo make lead generation an easier task for you. They enhance the relation between the website admin and the prospects an interesting experience. With a sound admin-prospect interaction, you are on the right track to increased leads.

TOP RESPONSIVE WEB DESIGN TIPS

When we are starting a website, there is that one wish that is always lingering in the back of our minds; we all want great audience traffic. Be it so that they can see our content, or we can earn or so that we can sell more ads; whatever the reason is, the end wish is that we all want to have a responsive website. But creating a responsive website is not an easy feat if you do not know your way around. The following easy tips will help you to design a website that will be the envy of many web designers.

Best Responsive Web Design Tips

Plan

Starting to design a website without a plan is akin to going on a trip without a map. Before you start on your design, plan the path you wish to follow with your website. List all the categories that you want in your website then prioritize the categories based on their importance. Then you can arrange the categories in the smallest viewports then add elements as you move on. Planning for your website helps you to plan for any changes that may be introduced to the market in the near future and design your website to adjust to them.

Mobile First Strategy

Most of the people who visit websites today do so from their mobile devices; less and less people are using large screens to view websites. It is therefore important that you start designing your website to fit in mobile devices then upscale it upwards to fit desktops and laptops. If you design your website text and/or logo to be readable in a mobile device, it will be easier to upscale it to fit desktops.

Context

When designing a website, sometimes you may end up with too much context than your website can display at once. When you are presenting your context, it is important to consider which context would be most important to those who will be visiting your website and which would be important in the website but less likely to be noticed by visitors. Place the important context in a way that is easily accessible to increase the importance of the website to the visitors.

Navigation

It is important that people be able to navigate your website to view all the pages. Different navigation scales will work on large screens but break down on other devices. It is therefore important that you design a website with a clear, user-friendly navigation experience. Try being consistent in your navigation on all devices but remember not all devices work the same and thus some navigations will have to differ. Just maintain the same feeling in navigation even if the functionality is different.

Designing a website is a complicated business that may end up producing a website that will be as ordinary as any in the internet. Following the above tips will help you to create a top responsive website that will help you to be easily accessible to your clients or visitors. And remember, a highly responsive web design will mean that the website will be of a high quality and effective.